Internet Marketing & SEO

Latest High Paying Keywords List for Adsense

Wednesday, November 21st, 2007 | Contextual Advertising, Google Adsense & Adwords, MSN adCenter, SEO, Search Industry, Yahoo! Publisher Network | 2 Comments

These are keywords:
All bids are appx.

Also Check Top Paying Legal Keywords

Bid greater than $30
- mesothelioma
- structured settlement
- vioxx attorney

Bid from $20 to $30
- drug rehab
- contract management software
- car accident lawyer

Bid from $10 to $20
- note buyers
- donate a car
- investment fraud
- content management
- home equity loans
- cash advance, payday loan
- asbestos lawyer
- cord blood
- california refinance
- refinance
- cerebral palsy
- search engine marketing
- california mortgage
- criminal attorney
- help desk
› Continue reading

Microsoft aims to be one of “top two” in Web advertising

Friday, November 16th, 2007 | Other | 1 Comment

Microsoft Corp. aims to be one of the top two players in the online advertising market in three to five years, a company executive in charge of the business said on Thursday.

Speaking at a UBS investor conference, Kevin Johnson, president of Microsoft’s platforms and services division, laid out the company’s strategy to become a leader in the growing online advertising industry with a “10, 20, 30, 40″ plan.

The plan, which represents Microsoft’s aspirations over the next three to five years, calls on Microsoft to increase the company’s share in Web search, page views, percentage of time on the Internet and percentage of advertising dollars.

The world’s largest software maker currently trails Google Inc. and Yahoo Inc. in the $40 billion global online advertising market dominated by selling advertising alongside Web search links.

Microsoft conveyed its seriousness about the business with a $6 billion acquisition of digital advertising firm aQuantive in August. It was the company’s biggest-ever acquisition and the company paid a 85 percent premium to land aQuantive.

“If you look at the landscape of other competitors or other companies in this area, not only do we have the technology, research and development capability to deploy, but (we have) our willingness to invest for the long term,” said Johnson in a question-and-answer session with UBS analyst Heather Bellini.

Under the “10, 20, 30, 40″ plan, Microsoft wants its Web sites like MSN.com and Windows Live e-mail to comprise 10 percent of all Internet page views from about 6 percent now, Johnson said.

Redmond, Washington-based Microsoft also wants to boost the percentage of minutes spent at company Web sites, out of total time spent on the Internet, to 20 percent from about 17 percent.

Another element of Microsoft’s plan is to raise its share in online search to 30 percent. Research firm comScore said Microsoft’s search market share was about 10 percent in September.

Johnson said Microsoft has worked to improve the relevance of its Web search results and how it presents that information, but the company has failed to close the gap on Google and Yahoo.

Finally, Microsoft aims to capture 40 percent of all dollars coming through digital advertising platforms compared with around 6 percent now.

In addition to investments in aQuantive, Microsoft said it will have to continue to invest in data centers and servers to power much of its Web services business. Johnson said the company’s investments in data centers and servers will range between $1.5 billion to $1.7 billion this year.

W3C Pushing for Better Web on Mobile Devices

Friday, November 16th, 2007 | Internet News | No Comments

Launches new website testing tool for presentation on mobile devices

Berners-Lee said that the W3C is working on defining a set of standards that developers can use to build websites that work with mobile devices, as well as with desktop computers, so that the mobile Web doesn’t break apart from the World Wide Web.

This week, the W3C also launched a new tool that developers can use to test their websites for compatibility with mobile devices.

The W3C’s new tool, called the mobileOK checker, will look over code to see how well it follows the W3C’s guidelines.

Today, W3C (The World Wide Web Consortium) provides new means for people to create and find mobile friendly content. W3C invites Web authors to run the alpha release of the W3C mobileOK checker and make their content work on a broad range of mobile devices. The checker runs the tests defined in the W3C mobileOK Basic Tests 1.0 Candidate Recommendation.

http://www.w3.org/News/2007#item244

W3C mobileOK checker

Google Has Big Plans For Mobile Phones

Friday, November 16th, 2007 | Google | No Comments

12:20 pm on Nov. 16, 2007 (utc 0)

Google Inc. made a big splash last week with its new software for cellphones. But that’s far from the limit of the Internet giant’s wireless ambitions — which could include running its own mobile network.

The company is gearing up to make a serious run at buying wireless spectrum, a chunk of the airwaves that can be used to provide mobile phone and Internet services, in a Federal Communications Commission auction in January. Google is prepared to bid on its own without any partners, say people familiar with the matter. It is working out a plan to finance its bid, which could run $4.6 billion or higher, that would rely on its own cash and possibly some borrowed money.

Google Has Even Bigger Plans for Mobile Phones

New AdSense Code Coming Out

Friday, November 16th, 2007 | Contextual Advertising, Google Adsense & Adwords | 1 Comment

Anyone notice that the new “Adsense units” don’t have the individual adchanel codes in them any longer?

Now there is a new line of code…

google_ad_slot = “1234567890″

I know this is going to be an issue for some….

heyday

Disscustion at WebmasterWorld

ICANN to Speed Up Internationalized Domain Name Development

Friday, November 16th, 2007 | Domain Names | No Comments

The Internet Corporation for Assigned Names and Numbers will speed development of country-coded top-level domains and local-language scripting, the group announced Wednesday at the Internet Governance Forum in Rio de Janeiro.

ICANN, the worldwide nonprofit organization that regulates the Internet’s domain name system, or DNS, has launched its campaign to provide internationalized country code top-level domains, or ccTLDs–those that don’t use Latin characters–as soon as possible with the help of the Country Code Names Supporting Organization, an ICANN policy development body for ccTLD issues.

“A lot of hard work has been done on IDNs (internationalized domain names) and there is a technical evaluation of their impact…going on as we speak,” ccNSO Chairman Chris Disspain said in a statement.

“The next step is to develop the policies that will see the creation of new top-level domains in characters from the languages of the world,” Disspain said.

ICANN’s board approved the establishment of an IDN working group at a meeting in Los Angeles earlier this month.

“The goal behind the fast-track process is to find a way to represent territory identifications in their local languages in operation as ccTLDs as quickly as possible,” said Disspain.

Disspain went on to say that the immediate goal in the process is to establish ccTLDs in the “areas of highest need” first, and to avoid any unnecessary impositions on the long-term plans for the full implementation of IDNs.

“This fast-track process will really be driven by those who want to take part and get their name in their language on their Internet in their country,” Disspain said.

The announcement comes less than a month after ICANN elected New Zealand lawyer Peter Dengate Thrush as its new chairman, replacing Internet pioneer Vint Cerf.

Tips for Getting Backlinks to Your Website

Friday, November 16th, 2007 | Google, Microsoft & MSN, SEO, Search Industry, Yahoo | No Comments

Thinking of outsourcing your reciprocal linking? Think again. There are more benefits to linking than just getting links. Consider doing at least some work yourself.

First let’s make a master list, all the usual ways we can think of to get quality, relevant links back to a website.

1. Fill out a form or email a webmaster, asking for a reciprocal link.
We’ll assume for the purpose of clarity that we mean exchanging links to post to a traditional directory page.

2. Deep linking.
You embed your partner’s link into relevant text on a page other than your directory page, and your partner does the same with your link.

3. Links from signatures.
This can be a signature you place at the end of every email you send out, or in forum posts.

4. Comments left on other websites.
This can be a blog or a comment form on any website. These will usually have your website url attached to the comment. › Continue reading

YouTube PageRank back 8

Tuesday, November 6th, 2007 | Google, SEO, Search Industry, YouTube | 1 Comment

Refering to my Post about YouTube.Com Google PageRank Drops to PR3.

As I said before

It can be temporarily as data centers are updating.

Now its PR 8 Again

On All data centers Including toolbarqueries.google.com.

Congrats Youtube